Five Effective Uses for Your Sales/Marketing Video

6 01 2010

Compiled by John Santicerma

  • Email

Embed a link in that will allow customers to view your Sales/Marketing Video.

Providing your Marketing/Sales video as an attachment can allow your customers to easily forward your presentation to other co-workers or partners.

  • DVD

Some customers still want to see hard copy information. You can enhance your material significantly by including a Sales/Marketing Video on DVD.

  • Tradeshow Booth

Attract traffic and deliver a clear corporate message. Then, give the video on DVD as a handout.

  • Website

According to ComScore, video on the web is 600 times more effective than a static ad or text and 84% of the online population watched 10 hours of video in October, 2009.

  • Introductory Presentation Material

An excellent way to “warm-up” your audience and get them engaged.


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